Sheba from Tel Aviv, Israel was so excited to have her own product. She and her husband worked too hard on their idea and finally they were all ready to have their product done. They were all ready to launch it. They even got a whiteboard animation done for the advertisement of the product. They planned to advertise it all over the internet.

They didn’t have any idea that their product’s plastic packaging was about to be full of burn marks. A burn mark is the most frequent defect that a plastic package/product can have. Literally, even if you send your product to get packaged by the best Plastic Injection Mould company, one in a million product is bound to have it.

Only choose the best company when it comes to the packaging of your product, don’t be cheap. The best companies use the best materials, best machines and the best and most experienced workforce when it comes to the molding.

The worst thing about a cheap manufacturing company is that they will try to force the burn marked products to you making excuses while a top company will replace all the burn marked products without even your asking. That’s what differentiates a great company from a wannabe company.

Like in the story of Sheba and her husband’s product. All their enthusiasm went down the drain when they saw that the packaging was full of burn marks. Enthusiasm is the most important thing while starting a new business and when you lose it, you lose it. It is next to impossible to get it back.